About Airbridge

Airbridge is a powerful attribution and analytics platform that helps businesses understand the true impact of their advertising and marketing campaigns on user conversions. Unlike traditional last-touch attribution models, which only scratch the surface of user behavior, Airbridge provides a comprehensive understanding of user paths and conversion drivers.

With Airbridge, you can easily collect and analyze data from both web and app platforms on a single dashboard. This eliminates the need for separate solutions for each platform, streamlining your data management and analysis processes. Airbridge also tracks all user paths from web-to-app and app-to-app, giving you a complete view of user behavior across all touchpoints.

One of Airbridge's key features is its deep linking and deferred deep linking capabilities. These enable you to deliver users to specific in-app content when conducting retargeting campaigns, providing a seamless user experience. Deferred deep links are particularly powerful, allowing users to be brought directly to specific in-app content after installing the app.

Airbridge also offers customizable detection parameters with validation rules, which help to remove fraudulent traffic and ensure genuine measurement. This ensures that you are basing your analyses on accurate and reliable data.

All data collected by Airbridge can be easily exported via the Raw Data Export feature, and can be stored and utilized for further analysis through integrations with Data Warehousing platforms such as AWS S3, GCP, and MS Azure. This gives you complete control over your data and allows you to use it to drive informed decision making.

Why Airbridge?

Airbridge enables businesses to understand the true impact of their marketing and advertising campaigns on user behavior, providing them with the insights they need to make informed decisions that drive growth and acquisition. With its powerful features and integrations, Airbridge is a valuable tool for any business looking to optimize their marketing and advertising efforts for maximum impact.

Inetasia's partnership with Airbridge

Inetasia is an official Airbridge partner, working to deliver solutions to South East Asia customers in need of MMP and mobile attribution solutions.