Pryde Group Sets Sail With Webtrends

Hong Kong, January 5th 2009 – Leading Asia based independent Internet consultancy Inetasia has signed a Webtrends deal with Hong Kong’s Pryde Group, one of the world’s largest suppliers of sails to the sailing industry.

Webtrends web analytics is a leading solution for accurate and actionable metrics to optimize online marketing performance for maximum return on investment.

Inetasia’s Webtrends consultants will ensure that all the Pryde Group’s website pages, content, and conversion scenarios are properly tagged to yield comprehensive and meaningful data for various end user requirements.

“With the emergence of moulded glassfibre hulls, the boat building business is going through a period of record growth and Webtrends web analytics will help the Pryde Group track their online initiatives,” said Gregory Smyth, Inetasia’s CEO and founder.

Webtrends delivers the industry’s most recognized analytics, SEM, and visitor intelligence solutions to enable companies to understand their customers, drive customer engagement, and enhance marketing and brand awareness. Thousands of global organizations, including the Hong Kong Tourism Board, the Hong Kong Trade Council, and Singapore Telecommunications, have chosen Webtrends business solutions and client services expertise to optimize their customers’ online experiences.

About Inetasia

Founded in 2001, Inetasia has a rich history as being one of Asia's earliest Internet solutions providers and have become a leading independent performance marketing agency in Asia. At the core of InetAsia's focused optimisation services lies a commitment to harnessing cutting-edge tools and strategies to propel businesses toward digital success. By leveraging a multidisciplinary approach that encompasses Search Engine Optimisation (SEO), Conversion Rate Optimisation (CRO), User Experience (UX) design, and Performance Mar-tech Solutions that include Tealium, Amplitude, AB Tasty, Campaign Sherpa, Airbridge and OneSignal, Inetasia is able to provide optimal solutions and services to achieve digital marketing success.

Inetasia’s APAC headquarters are located in Hong Kong with multilingual digital experts, account managers and technical support engineers located in other key Asian locations that have allowed many of Asia’s top organisations to optimize their digital marketing efforts across a variety of different channels and platforms.  Inetasia has a proven record of success assisting some of the most recognised and respected organisations and brands across Asia achieve their digital and optimisation goals such as Hong Kong Exchanges, Hong Kong Tourism Board, Hong Kong Trade Development Council, Global Sources, Thai Airways International, GCP Hospitality, Asian Development Bank, Hong Kong Broadband Network, Puma, Charoen Pokphand Foods, and many more

For More Information: please contact Gregory Smyth, CEO [email protected]