Thai Airways Digital Marketing Success Set To Reach New Altitudes With Inetasia

Bangkok – 25 February 2015 – Thailand’s flag carrier airline Thai Airways International has reached a Digital Marketing agreement with leading Asian-based Internet Consulting firm Inetasia. Building on a successful relationship that includes an advanced analytics partnership, Thai Airways now looks to Inetasia to further the development of their Online Marketing strategy.

Inetasia will provide a comprehensive Digital Marketing and Internet Consulting package for Thai Airways that includes On Site and Off Site Optimization services following an extensive review and analysis of the current strategies in place. Inetasia will also perform a complete analysis of the current competitive environment, in addition to lending Internet Consulting expertise to the airline.

The On Site Optimization recommendations will increase the airline’s visibility across major Search Engines like Google, Yahoo, and Bing. Drawing targeted traffic from high value key phrases will allow Thai Airways to achieve a primary Digital Marketing objective – to increase online bookings. The On Site Optimization services will also improve user experience, which has become an important Search Engine Ranking factor, by presenting users with relevant and accurate content.

Through Content Syndication, Link Building, and other Off Site Optimization services, Inetasia will allow Thai Airways to promote newsworthy content including timely company updates and current airline promotions. Additional benefits of the Off Site Optimization offering include generating quality back links and growing organic Website visitor traffic for the airline.

Another central component to the engagement is the Internet Consulting service that Inetasia will provide. The globally recognized airline will be able to rely on Inetasia’s expertise and proven track record of data-driven Digital Marketing success to ultimately increase conversions. Inetasia’s detailed reporting will also allow Thai Airways to effectively track and monitor key performance indicators throughout the engagement to ensure all online initiatives are being met.

“It is a pleasure to continue building on our relationship with Thai Airways International,” said Inetasia CEO Gregory Smyth. “With the documented success of our ongoing Webtrends analytics engagement, we anticipate tremendous results from this comprehensive Digital Marketing agreement as well. We look forward to increasing the airline’s booking conversions and expanding the online presence of Thai Airways International.”

About Inetasia

Founded in 2001, Inetasia has a rich history as being one of Asia's earliest Internet solutions providers and have become a leading independent performance marketing agency in Asia. At the core of InetAsia's focused optimisation services lies a commitment to harnessing cutting-edge tools and strategies to propel businesses toward digital success. By leveraging a multidisciplinary approach that encompasses Search Engine Optimisation (SEO), Conversion Rate Optimisation (CRO), User Experience (UX) design, and Performance Mar-tech Solutions that include Tealium, Amplitude, AB Tasty, Campaign Sherpa, Airbridge and OneSignal, Inetasia is able to provide optimal solutions and services to achieve digital marketing success.

Inetasia’s APAC headquarters are located in Hong Kong with multilingual digital experts, account managers and technical support engineers located in other key Asian locations that have allowed many of Asia’s top organisations to optimize their digital marketing efforts across a variety of different channels and platforms.  Inetasia has a proven record of success assisting some of the most recognised and respected organisations and brands across Asia achieve their digital and optimisation goals such as Hong Kong Exchanges, Hong Kong Tourism Board, Hong Kong Trade Development Council, Global Sources, Thai Airways International, GCP Hospitality, Asian Development Bank, Hong Kong Broadband Network, Puma, Charoen Pokphand Foods, and many more

For More Information: please contact Gregory Smyth, CEO [email protected]