Inetasia Management Team

The Inetasia management team is composed of bright entrepreneurs and leading Internet marketing experts. Read below to learn more about the team.

Gregory Smyth, CEO

As CEO and founder of Inetasia, Gregory is responsible for Inetasia's day-to-day operations as well as handling the company's business and technology strategies.

Prior to founding Inetasia, Gregory worked in the finance industry for several years as an analyst. He has also been involved with several successful Internet start-ups including AsiaXPAT.com, the leading resource for professionals, executives and expats living in Asia, Alluradirect.com, Canada's largest owner direct ski accommodation portal, and MyAsianVilla.com, an owner direct website and mobile platform for Asian vacation villa rentals.

Gregory holds a Bachelor's degree in History and Languages from the University of Western Ontario, Canada, as well as an MBA in Finance from Dalhousie University, Canada.

Gregory is married with 2 children and has lived in Hong Kong for 20 years.

Andrew Fenn, Chief Technical Officer

Prior to joining Inetasia, Andrew was the Technical Lead for MAQE where he focused on scalable development systems. Andrew holds over 15 years of computer software experience.

CY Yeung, Director, Sales and Marketing

CY is the Sales & Marketing Director of Inetasia based in Hong Kong. With over 20 years of software and cloud solution experience in Asia, CY is passionate in digital marketing with project experiences in web analytics, consulting, digital transformation, and marketing cloud solutions.  CY has a strong background in analytics because of his experience working with Omniture SiteCatalyst (Adobe Analytics), Business Objects, and Webtrends Analytics. He has also worked with many clients in adopting new digital solutions to improve the client's operational efficiency and online customer experience. Prior to joining Inetasia, CY was the Regional Sales Director with Oracle Marketing Cloud for North Asia.

Craig Roessel, Client Services Manager

Craig is responsible for project management oversight and is the key point of contact to ensure client’s business requirements are being met. Craig has over 12 years of experience in operation excellence and client facing roles.

Whitney Olsen, Optimization Manager

As the Optimization Manager, Whitney is there to work closely with clients to maximize their digital marketing and optimization results. He is responsible for innovative marketing strategies. Whitney holds a Bachelor’s degree from American International College.